I lead with curiosity and turn ideas into reality. Product designer based in Helsinki. Previously at LEGO and YC.
Please check the desktop version for projects.

LEGO Signup Conversion

Work

Resume
During my time at LEGO, I worked on integrating signups into the building experience. I was also responsible for exploring immersive building for adults, specifically focusing on the instructions app and special in-store experiences.
Role
Main product designer (data & insights, product thinking, prototyping, testing)
Team
Builder app (PMs from 3 sub-teams, PM lead, design lead)
Time
5 weeks (May - June 2024)
About
I created a signup conversion system that impacted the accounts roadmap and internal strategy, driving leadership discussions.
Due to an NDA, I can only provide an overview. Please reach out to learn more.